September, 2017 | Steve Renner

Marketing Trend: Personalized Marketing

September 29, 2017 / by Katrina L / Digital Marketing, Email Marketing, Marketing, Shareable Content, social media / 1 comment

Consumers are not strangers to personalized content. People tend to love when they receive offers and content that really fit them and their needs. Think back to email marketing. As a consumer, you may receive emails that seem to know everything about what you are looking for from any number of stores. This is a […]

Marketing Trend: Data Driven Content

September 25, 2017 / by Katrina L / Digital Marketing, Marketing, SEO, Shareable Content, social media, Technology / 0 comments

Looking to make your marketing efforts a little more streamlined? Or just trying to create content that is easy to scale, right for your audience and optimized for search purposes? Data-driven content is the way to go. The biggest hurdle for most marketers is leaving the creative brain behind and getting into a quantitative mindset […]

Marketing Trend: Expiring Content

September 19, 2017 / by Katrina L / Digital Marketing, Email Marketing, Marketing, social media / 0 comments

Have you ever opened an email telling you that there is a “limited time only” sale, then went on to click that ad to shop even if you haven’t purchased anything from that store in years? Placing a hard and fast deadline on a sale or promotion is nothing new in marketing and sales, but […]

Tech Radar: What You Need to Know About Apple’s New iPhones

September 15, 2017 / by Katrina L / Digital Technology, Technology, Uncategorized / 0 comments

Apple made headlines with the announcement of the newest generation of iPhone, the iPhone 8, but also the addition of the game changer the iPhone X. These are some of the key things to know about these high powered smartphones before they are released. X is 10 Apple celebrates iPhone’s ten-year anniversary with the release […]

Tech Radar: Self-Driving Cars

September 13, 2017 / by Katrina L / Digital Technology, Technology, Uncategorized / 0 comments

Just like home automation, cars are getting smarter as well. From Google to Tesla, Uber to Nissan, self-driving cars are becoming autonomous with the future as much as anything else. In fact, CES 2017 was full of companies showcasing their autonomous driving plans, with BMW announcing their plan for a fleet of fully autonomous vehicles […]

Marketing Trend: Interactive Content

September 5, 2017 / by Katrina L / Digital Marketing, Marketing, Shareable Content, social media / 0 comments

Content marketing is the bread and butter of any marketing strategy today, but with a huge influx of content, audiences are getting overwhelmed, with the average adult coming to an average of about 8 hours of screen time a day. For successful content marketing you must break through the clutter of too much content so […]