Social Media For Business

The future of business may lie in social media, but why should a business spend time growing their profiles on these sites? These are just some of the answers… 1. INCREASED RECOGNITION Visibility is everything. Any chance to publicize content is valuable and worth exploring. Social media is just that, another outlet for your brand […]

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Content Curation For Beginners

In the day and age of “Content is King” creating all your own fresh, relevant and engaging content can be very overwhelming if not often impossible. This is why content curation is a great way to share powerful content created by industry experts and thought leaders. Sifting through the black hole that is the internet […]

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Examples Of Great Influencer Marketing

In my last post I discussed influencer marketing and its importance to the marketing strategy of businesses, especially in the age of social media and digital marketing. This post will focus on examples of influencer marketing campaigns that I think stand above the rest, and have the numbers to show for it as well! Nick […]

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Defining Influencer Marketing

Everyone that has any experience in marketing has heard that one of the key techniques to gaining good press and becoming an authority in any vertical is gaining influencer support through influencer marketing. But what is influencer marketing and how can you use it to get the full benefits it can offer? WHAT IS INFLUENCER […]

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Steve Renner Talks Rebranding

Join Steve Renner as he discusses trends in marketing, technology and business. This episode focuses on creating an effective brand through rebranding. Steve Renner has been involved in Internet Marketing since the ‘first days’ of the Internet. Technology has changed a great deal since he started, but Steve continues to be at the technological forefront. […]

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Best Marketing Apps for Small Business

Larger enterprises have the luxury of having several hands on deck helping with different aspects like marketing or sales. However, we all know that small business owners wear different hats, sometimes all of the hats. In order to streamline processes for busy entrepreneurs and small business owners here is a list of free easy to […]

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Great Super Bowl Ads of the Past (And What We Can Expect To See This Year)

For Americans the Super Bowl means many things. Football, food, parties, and to many in marketing: the release of commercials. Super Bowl ads are one of the top spending categories for many businesses, and this year is topping the charts with one 30-second commercial costing $5 million USD. So before the big game on Sunday, […]

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Things To Consider Before Rebranding

Don’t let shiny new logos distract you, rebranding can be a long and tedious journey. Rebranding is a process that recreates a business or organization’s identity from the inside out. It changes who you are to the world, so foresight and creativity have to go hand in hand. If your business or organization is thinking […]

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