Get More from Your Social Media Campaign by Doing Less

In the world of social media, sometimes doing less is doing more. People don’t like being bombarded by brands or advertisements, native or not. They also react to and interact with content depending on the social media platform so you won’t see results if you’re simply blanket publishing. Social media is complex and experimental, much […]

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Reading Rundown: What’s New in the Blogosphere?

You’ve got a very busy schedule, we know. That’s why I’m here to share with you the best of this week’s blog reading. Keeping up with the latest and greatest, after all, is a huge part of being a good marketer. So, without further ado, the top articles from the world of blogging: Marketing Land […]

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Facebook Live For Business

For the uninitiated Facebook Live are “real-time video posts on Facebook.” Think Periscope and Meerkat. Facebook Live is now one of the best ways for businesses to interact with followers and engage in conversation. In an instant, you are connected with customers and brands, each one following your every move, live! So, what are the […]

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Great Social Media Content You Should Be Creating

People love variety and social media is no exception. Users tend to jump from social media platforms throughout the day the same way they might a relationship. That’s because the best types of platforms offer users something unique from their competitors. Where Instagram offers a brilliant gallery and curated feed, Pinterest allows members to “pin” […]

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How to Use Instagram Stories for Business

Since it’s dawning in 2011, SnapChat has been steadily climbing the user charts, raking in over 100 million active users day and 400 million snaps to boot. It’s popularity stemmed from the app’s ability to capture “Stories”—chronological photos and videos accessible for a time limit of 24 hours. In 2015, it’s notoriety skyrocketed with the […]

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Why You Should be Building Your Own B2B Marketing App

If you didn’t know, Kylie Jenner created an app. It’s called, of course, Kylie Jenner and offers it’s users indispensible updates on the 18-year-old’s “lyfe”, looks, and music choices. Created by Whalerock Digital Media, the app also fashions a live feed, giveaways, and an interactive offline experience. Oh, and according to Apptopia, it reached 1.75 […]

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