Running a Marathon vs Running a Business

It’s marathon season again and that means seeing runners around the world competing to win races, but also to beat their personal bests. Running a business is a lot like running a marathon: it’s a long journey to success. These are some things that the business world can learn from marathoners this season.

Planning and Preparation are Key

Running a marathon takes months of practice and planning, and running a business is no different. You must think about what the steps for success are and then put them into place and see if they work. If unsuccessful, you can always re-evaluate. Marathon training is rigorous and it’s easy to make mistakes or choose the wrong way of doing things, but the key is to not get discouraged and find what works for you.

Define Your Own Success

Speaking of success, it is important to remember that only you as a business owner can define your business’ success. Whether it’s financial stability, breaking even within a set amount of time, or even just getting one customer; you define what your success looks like.

Work Through the Pain

Marathons are notorious for being painful, and because it’s a 26.2 mile run it’s no wonder why. Growing a business can also be painful, be it because of financial trouble, bad press, slow or no growth or anything that causes you to be worried, just keep pushing through. It is easy to get discouraged, but remembering the end goal will keep you moving towards that finish line.

Slow and Steady

Growth is a process. It takes time to get to the place you want to be, just like it takes time to get to the finish line. Start with what is truly important and then move on later to the small details. Taking your time to do things the right way keeps big mistakes from being made, keeps you accountable, and ensures that you are aware of everything happening with your business.



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