Social Gaming: Marketable and Fun!
Since 2011, the social gaming industry has risen in revenue by more than $1 billion. And just last year, the market hit $5 billion and is expected to exceed $2 billion by the end of 2016. So, who is playing? Over 155 million Americans play video games on a regular basis (3 or more hours a week). The split amongst men (52%) and women (48%) is almost equal, both averaging 13 years as a gamer. Although the average age of a gamer is 39, the industry spans across a wide-range of ages of demographics. With those odds, you’re probably a gamer yourself.
For that reason, social gaming is a serious resource for advertisers and marketers. So, how can your business capitalize on such a rapidly growing industry?
There are several ways to make money with social network gaming. One model is to offer two levels of the game, one as a paid premium version and the other a free, stripped down one. You can also charge items in the “free” game, such as tools or weapons. In Facebook (which boasts a steady 250 million daily user count), players can use PayPal or FB credits—making purchases entirely seamless. In Gamesmart, the new state-of-the-art gaming portal, users exchange SmartCoins: an open source P2P (Peer to Peer) cryptocurrency that operates with no central authority or banks. Payments can be sent instantly to anyone, anywhere in the world. SmartCoins will continue to evolve for the ever changing needs of a smarter world. Here are a few reasons why SmartCoins are the future of social gaming:
Even faster than Bitcoin, SmartCoin’s blazing speed 30 second confirmations will get your payments sent or received anywhere in the world without waiting around. SmartCoin works globally and constantly, which means coins can be sent from everywhere to everywhere at any point in time.
With built-in SHA-256 wallet encryption, you can safely store your SmartCoins on your hardware, or even print out your own paper wallet. Transactions can be viewed in a public database, so there is no uncertainty about the status of payment transfers, and this database exists on all clients that use the software.
SmartCoin has a growing and friendly community in which everyone can participate and contribute to improve and distribute SmartCoin.
Another way is to display advertisements intermittently during a game. This is what marketers call, “gamification.” It doesn’t charge the player at all, and if designed right, the ads can be both unobtrusive and profitable. It’s best to tie in services and products that relate to the game somehow. For example, a fitness brand can use the game to promote healthy recipes or protein shakes that the player could find useful.
Another way is to develop your very own successful gaming portal, such as Gamesmart. Gamesmart offers ready-to-play games in an variety of different languages, such as Simplified Chinese, Traditional Chinese, Russian, Korean, Japanese, and English and genres, such as Action, Family, Kids, Match, Puzzle, Shooter, and Sports. Fans of popular mobile and web-based games like Candy Crush and Clash of Clans will love Gamesmart’s improved games titled Yum Yum Jelly Smash, Subway Clash 3D, Berry Blast, Froggy, and Deadshot Dynamite.
At Gamesmart, users enter a world for the creative, the strategic, and the bold. Unlike other gaming platforms, when users play Gamesmart, they can earn iRewards, which are redeemable for Amazon, gift cards. Gaming has never been more rewarding! Gamesmart, it’s a game changer.