Essential Guide to Instagram for Business

Instagram is a valuable marketing tool for any business, which many marketers have known since the app was released. We’ve seen brands leverage the community to build their influence and brand awareness as well as increasing sales. But in early 2016, a new feature was released just for these businesses. Instagram for business allows marketers […]

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Bitcoin, Ethereum and More. An Introduction to Cryptocurrency

In 2008 a new currency was revealed to the world. Satoshi Nakamoto published a research paper that outlined a design for a digital currency called Bitcoin. The revelation solved one of the internet’s biggest questions, how to create digital money. Recently you may have seen that Bitcoin values are rising and falling at amazing rates, […]

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11 Herbs & Spices: Brands That Embrace Their Personalities on Twitter

Earlier this week, Twitter user Edge (@edgette22) noticed something funny about KFC’s Twitter page that made headlines for the brand. The quiet execution of this comical marketing strategy isn’t the first time that a brand has used Twitter to subvert traditional marketing efforts for a more playful strategy. Think back to Wendy’s always sassy Twitter […]

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Tech Radar: Google Pixel 2

On October 4th, Google’s tech event revealed a number of changes and product releases, including announcing the newest iteration of the highly rated Google Pixel cell phone: the Google Pixel 2. This is what you need to know before you buy! Features: The original Pixel heralded an extremely high-quality camera and the Pixel 2 is […]

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Twitter is Dying, and Other Social Media Rumors

Social media gets a bad reputation for promoting the spread of fake news, but even the sites themselves get rumors spread about them. “Twitter is dying” has been a phrase that has been tossed around for years. The social media superpower has over 300 million active users, and more than 30 offices, so it certainly […]

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11 Instagram Accounts To Follow For Post Inspiration

GoPro The activity-ready camera brand’s page is as versatile as their cameras. From skydiving, to scuba diving, and surfing to snowboarding, GoPro’s showstopping photos and videos take you into another world where any adventure is possible. Nike The iconic athletic brand takes their “Just Do It” slogan to heart, showcasing photos and videos that prove […]

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Why Email Marketing Shouldn’t Be Forgotten

Since the beginning of the internet, email has been one of the top ways we communicate. Regardless of the inception of chat apps, texting, and social media, email usage consistently grows each year. Despite these statistics, email marketing isn’t the main focus of many businesses, which is a shame for many reasons. With email marketing […]

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