April 25, 2017 / by Steve Renner / Business, Digital Marketing, Entrepreneur, SEO, Shareable Content / 3 comments
Search engine optimization (SEO) is one of the most used tools for anyone in marketing, but how many marketers actually understand it? Or go back and learn how to adapt to changes made in search behavior? The last few years have brought up some major changes to the way SEO works, and how to use […]
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Marketing Trend: Personalized Marketing
September 29, 2017 / by Steve Renner / Digital Marketing, Email Marketing, Marketing, Shareable Content, social media / 1 comment
Consumers are not strangers to personalized content. People tend to love when they receive offers and content that really fit them and their needs. Think back to email marketing. As a consumer, you may receive emails that seem to know everything about what you are looking for from any number of stores. This is a […]
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Marketing Trend: Data Driven Content
September 25, 2017 / by Steve Renner / Digital Marketing, Marketing, SEO, Shareable Content, social media, Technology / 0 comments
Looking to make your marketing efforts a little more streamlined? Or just trying to create content that is easy to scale, right for your audience and optimized for search purposes? Data-driven content is the way to go. The biggest hurdle for most marketers is leaving the creative brain behind and getting into a quantitative mindset […]
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Marketing Trend: Expiring Content
September 19, 2017 / by Steve Renner / Digital Marketing, Email Marketing, Marketing, social media / 0 comments
Have you ever opened an email telling you that there is a “limited time only” sale, then went on to click that ad to shop even if you haven’t purchased anything from that store in years? Placing a hard and fast deadline on a sale or promotion is nothing new in marketing and sales, but […]
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Insider Secrets For Great SEO
April 25, 2017 / by Steve Renner / Business, Digital Marketing, Entrepreneur, SEO, Shareable Content / 3 comments
Search engine optimization (SEO) is one of the most used tools for anyone in marketing, but how many marketers actually understand it? Or go back and learn how to adapt to changes made in search behavior? The last few years have brought up some major changes to the way SEO works, and how to use […]
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Defining Influencer Marketing
February 20, 2017 / by Steve Renner / Digital Marketing, Email Marketing, Marketing, PR, Shareable Content, social media / 3 comments
Everyone that has any experience in marketing has heard that one of the key techniques to gaining good press and becoming an authority in any vertical is gaining influencer support through influencer marketing. But what is influencer marketing and how can you use it to get the full benefits it can offer? WHAT IS INFLUENCER […]
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Marketing Must-Haves to Boost Productivity in 2016
July 27, 2016 / by Steve Renner / Digital Marketing, Email Marketing, Marketing
A marketing plan is your guide to promoting and growing your business. It will help you answer important questions about your business: Who is your target audience? How will you reach them? Where will you advertise? A good marketing plan will answer all of these questions and more, ensuring the success of your business. Every […]
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Know Your Basics: How to Drive Traffic to Your Site
July 25, 2016 / by Steve Renner / Digital Marketing, Email Marketing, Marketing, Mobile Apps, Shareable Content, social media / 0 comments
There’s no secret to driving visitors to your website. Without refreshing content and a strategic marketing plan, you’ll likely hear crickets. Having a plan may sound overwhelming at first, but with a few key elements your site is sure to grow in no time. Let’s take a look at some basic marketing fundamentals: First off, […]
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