Video | Steve Renner

The Good, the Bad and the Ugly. The Best and Worst Ads of Superbowl LIII

February 6, 2019 / by Steve Renner / Marketing / 0 comments

Once again, the Super Bowl has ended and has left us reminiscing about everything we liked, and everything we didn’t. This year was a bit of a letdown, with the game being slow to get going, and the ads feeling a little sloth-like as well. That’s not to say, however, that there weren’t bright spots […]

Super Bowl Ads to Watch For This Year

February 1, 2019 / by Steve Renner / Business, Marketing / 0 comments

This weekend is one of the biggest events for television advertising. Now, Super Bowl LIII may not be a game everyone is excited about, but there is always buzz surrounding the ads, especially at upwards of $5 million for a 30-second ad. These are some to watch for. Amazon Amazon will premiere two ads, one […]

TED Talks To Round Out Your Creative Year

December 12, 2018 / by Steve Renner / Shareable Content / 0 comments

As 2018 wraps up you may be feeling burnt out. Your ideas may not be so creative and you may just be looking forward to the holidays rather than thinking about how your work turns out. These great TED Talks delve into reimagining and refueling that creativity and productivity. Linda Hill: How To Manage For […]

TED Talks for Sales Professionals

September 21, 2018 / by Steve Renner / Business, Entrepreneur / 0 comments

TED Talks are a great way to cultivate skills and knowledge from sources that you may have not had access to otherwise. Sales, however, is a broad category, with sales professionals needing a range of emotional and intellectual intelligence and forethought into the future in order to really succeed. These speakers are insightful and interesting, […]

Tips and Tricks to Increase Web Traffic

July 2, 2018 / by Steve Renner / Content, Digital Marketing, Email Marketing, SEO, Shareable Content, social media / 0 comments

Driving traffic to your site doesn’t have to be rocket science. But it isn’t necessarily a simple task either. Without content that speaks to your audience, a strategic marketing plan, and the right amount of foresight, you’ll likely see little to no change in your metrics. Growing your site traffic may sound overwhelming at first, […]

8 Motivational Speeches to Inspire Success

June 21, 2018 / by Steve Renner / Business, Entrepreneur, Money, Uncategorized / 2 comments

Most of us celebrate success, but what defines success is purely a personal decision. However, it is impossible to deny the societal importance put on success. These eight speeches will explore not only the nature of success, but also what defines it, how to handle the aftereffects of finding it, and what it means to […]

Event Profile: SXSW 2018

March 15, 2018 / by Steve Renner / Business, Digital Technology, Entrepreneur, Marketing, Technology / 0 comments

South by Southwest (SXSW) in Austin, Texas has become a cultural mecca for music and film buffs, as well as a place for hosting interactive events that cover a range of topics from everything new in technology, to entertainment and advertising. There is always a huge amount of news coming from this week-long event, so […]

Vero: The “New Instagram”?

February 27, 2018 / by Steve Renner / Business, Content, Digital Technology, Mobile Apps, Shareable Content, social media, Technology / 0 comments

Social media platforms come and go as we have seen with Yik Yak, Bebo, Vine, and Ello. But there is a platform making waves right now that many are calling the “new Instagram”. Vero was launched in 2015, and the app is quickly gaining popularity, recently seeing a flood of users starting to download and […]

Tech Radar: The 2018 Winter Olympics

February 14, 2018 / by Steve Renner / Digital Technology, Technology / 1 comment

For many years, the Olympics have a venue to showcase brand new and exciting technology and the 2018 WInter Olympics in PyeongChang, South Korea are no different. From robotics to virtual reality, there has been a multitude of tech-based headlines coming from the games which started on February 9. Virtual Reality Intel has pledged more […]

Super Bowl LII Ad Reflection

February 7, 2018 / by Steve Renner / Content, Digital Marketing, Marketing, Money, social media / 0 comments

Super Bowl LII ended up as the lowest-rated Super Bowl since 2009, with a mere 103.4 million viewers. But low viewership didn’t stop ad revenue, and NBC brought in around $500 million from ads ($350 million from in-game advertising). A 30-second ad cost companies more than $5 million, but was the ad-spend worth it? Watch […]

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